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Many websites lose Google rankings even when their content is good. The main reason is often hidden technical SEO problems. These issues usually remain unnoticed and slowly damage website performance.

That is why identifying technical SEO problems early is an important skill taught at every professional Digital Marketing Institute In Faridabad.

What Are Technical SEO Problems?

Technical SEO problems are issues related to a website’s structure, speed, indexing, and accessibility that stop search engines from understanding the site properly.

Common technical SEO problems include:

• Pages not indexed by Google

• Slow website speed

• Mobile usability issues

• Broken links and errors

• Duplicate content

Learning to identify these issues is a core part of training at a Digital Marketing Institute In Faridabad.

Why Identifying Technical SEO Issues Early Is Important

If technical issues are not fixed on time:

• Google cannot crawl pages properly

• Important pages fail to appear in search results

• User experience becomes poor

• Rankings and traffic slowly decrease

Regular technical audits help prevent these problems.

How to Identify Technical SEO Problems Step by Step

1. Check Page Indexing Status

Use Google Search Console to see which pages are indexed and which are not.

Look for:

• “Not indexed” pages

• “Crawled but not indexed” issues

• Important pages missing from Google

Indexing issues are commonly handled in live projects at a Digital Marketing Institute In Faridabad.

2. Identify Crawl Errors

Crawl errors prevent Google from accessing your website.

Common crawl issues include:

• 404 page not found errors

• Server errors

• Redirect loops

Fixing crawl errors improves website health and rankings.

3. Test Website Speed

Website speed is a direct Google ranking factor.

Check for:

• Slow page loading

• Poor Core Web Vitals scores

• Heavy images or scripts

Slow websites lose both users and rankings.

4. Check Mobile Friendliness

Google uses mobile-first indexing, so mobile issues can hurt rankings quickly.

Look for:

• Content wider than screen

• Buttons too close together

• Slow mobile loading speed

Mobile-friendly websites perform better in search results.

5. Review XML Sitemap and Robots.txt

XML sitemap and robots.txt files guide Google bots.

Check if:

• Sitemap is submitted and updated

• Important pages are included

• Robots.txt is not blocking key URLs

Wrong settings can stop Google from crawling your site.

6. Find Duplicate Content Issues

Duplicate content confuses Google and affects indexing.

Look for:

• Same content on multiple URLs

• Missing canonical tags

• HTTP and HTTPS versions active together

Fixing duplicate content helps stabilize rankings.

7. Check Website Security and HTTPS

Google prefers secure websites.

Make sure:

• HTTPS is enabled

• No security warnings appear

• Mixed content issues are fixed

Security issues can reduce trust and rankings.

Tools Used to Identify Technical SEO Problems

Some useful tools include:

• Google Search Console

• Google Analytics

• PageSpeed Insights

• SEO audit tools

These tools are taught practically in a Digital Marketing Institute In Faridabad.

Why Digital Marketing Students Must Learn This Skill

Identifying technical SEO problems requires practice, not just theory.

A professional digital marketing institute in Faridabad helps students:

• Perform real technical SEO audits

• Fix live website issues

• Build confidence for client projects

This makes students job-ready.

Conclusion

Technical SEO problems can quietly damage your Google rankings if they are not identified early. Regular website audits and proper tools help prevent ranking loss.

Learning how to identify these issues through a trusted Digital Marketing Institute In Faridabad. builds a strong SEO foundation and long-term career growth.